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Customer Service - The Lifeblood of Your Business!

Did you know that it is illegal under the Nova Scotia Human Rights Act to deny someone service or discriminate against them by treating them differently based on their race or color?

In Nova Scotia, over 140,000 people self-identify as belonging to a visible minority group, and over 2,000 immigrants adopt Nova Scotia as their home each year. 

As the population grows, diversity within our province continues to grow as well.  That’s why it is important for you as business owners to prevent consumer racial profiling, which can negatively impact your customers and operations.

The Nova Scotia Human Rights Commission offers a free online course, Serving All Customers Better to help businesses learn how to better serve their customers by creating an inclusive and welcoming environment.

To find out more about this course visit the Nova Scotia Human Rights Commission website or call 1-877-269-7699 (Toll-Free in Nova Scotia)

CFIB members can get more information by contacting our Business Counsellors at 1-888-234-2232 or by e-mail at [email protected]

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